Our story

Skincare for skin that gets lived in.

Where it started

Salt Coast isn’t entering the tallow industry. We were part of building it.

We stepped away. Now we’re back because we think it’s ready to become something more. I’d been using and making tallow skincare for years before I ever thought to sell a jar.

More than seven years ago, I finally did. Back then, tallow skincare wasn’t what it is now. There weren’t endless brands, viral videos or a new whipped tallow launching every other Tuesday. We were part of that early wave that helped bring something old back into the mainstream.

And because we had spent years making it for our own skin and family first, we weren't learning on customers. We had already obsessed over the rendering. The smell. The texture. The ratios. What made a beautiful jar of tallow, and what made one you quietly stopped reaching for. The business grew. Then our family did too. So we stepped away. Not because we stopped believing in tallow. We wanted to finish our family, be home with our babies and give that season our attention.

THE BEGINNING. AGAIN.

We built it. Paused it. Came back better.

While we were away, the little corner of skincare we'd known for years became an industry.

And we watched it happen.

More brands. More claims. More ingredients. More whipped jars. More people discovering tallow for the first time.

But we kept thinking the same thing, surely this isn’t where tallow skincare ends.

Britt Co-founder
Michael Co-founder

And then tallow exploded

Because after all these years, we don’t think tallow needs another person putting it in a jar and telling you it’s good because it’s tallow.

We know it can be better.

More considered. More beautiful to use. Better textures. Better formulations. Products you reach for because they’re genuinely bloody good skincare, not because you’ve decided to tolerate the smell, grease or grit in the name of being natural.

Where it started

So, we're back. Salt Coast is everything we learned the first time around, rebuilt with a much bigger vision. 

We’re starting with the thing I know inside out: tallow. But this time, the jar is the beginning.

Some things we make will feel familiar. Some won’t look like traditional tallow skincare at all.

We’ll use tallow where it makes sense, pair it with ingredients that earn their place, and keep pushing what this category can actually become.

We didn’t see the tallow boom and decide we wanted in.

We were here before it.
We stepped away.
And now we’re back.
This is where tallow skincare changes.

The best skincare is the one you actually bring with you. — The Salt Coast founders

Pull up a seat

Thanks for riding along.

We read every message and answer all of them ourselves. If you've got a question about tallow, your skin, or where the next Route is headed, write to us.

Britt & Michael Founders, Salt Coast
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